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| Prada Women's Collection Fall Winter 2009-2010 |
Prada Fall Winter 2009-2010 Womens Ad Campaign stars Ymre Stiekema, Kendra Spears, Anna de Rijk, Julia Hafstrom and Katlin Aas photographed by Steven Meisel.
Mario Prada founded Prada Company, originally known in Italian as Fratelli Prada, in 1913. In 1978, Mario's granddaughter Miuccia Prada inherited what was still a leather goods business from her mother, and led the company's expansion into couture.
Miuccia Prada designed Prada’s first prêt-à-porter in the autumn/winter season of 1989.
Like the current Gucci and Christian Dior groups, Prada held, for a time, a portfolio of designer labels under its corporate umbrella.
Following the lead of other companies in a popular trend to absorb as many other fashion houses as possible, Prada took on large debts when it acquired the financially floundering Rome-based house of Fendi in the early 1990s.
Prada handbags and accessories are frequently counterfeited due to their standing as a status symbol. Their relatively simple design makes counterfeiting easy, and buyers may have difficulty discerning between authentic bags and fakes. |
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Last Updated 07.21.2009 |
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